Dedicated to the late entrepreneur Michele Ferrero,
founder of the eponymous multinational food corporation, the renewed central square
of Alba hosts the creation of the artist Valerio Berruti, gorgeously illuminated
by the renowned architect Alexander Bellman with the help of Griven custom LED
lighting solutions specifically engineered for this prestigious project.
Alba, a 12.5-meter bronzed steel statue depicting a
little girl, is the new work of the famous artist Valerio Berruti that
embellishes, along with the circular infinity edge fountain that supports it,
one of the main squares of the city of Alba, Piazza Michele Ferrero.
Alba has a lot of meanings for the Albese artist, who named
it after the place where he was born and is still living. Meaning dawn, Alba is
a reminder of childhood, a moment in life when everything can still happen,
just like a new day at sunrise. Moreover, children are Berruti’s favourite
subject as well as the main target of the Albese company Ferrero, sponsor of
the entire work, and of its world renowned product lines, such as Nutella and
Kinder. Despite its size, Alba stands out for
its light shape, evanescent profile, and unfinished design that tickles the
viewer's imagination.
Project
Alba by Valerio Berruti
Lighting designer
Alexander Bellman, Gruppo C14, Milan
Pictures
Courtesy of Gruppo C14, Milan / Griven
